http://www.rare-Posters.com/5239.html Item Number: 5239 Title: Help Britain Defend America Artist: Max Gordon Date: 1942? Size: 16.5"x27" Comments: Bold and rarely seen production related poster published by Committee to Defend America by Aiding the Allies. Shows swastika imprinted Nazi boot about to stomp on New York City. Great and dramatic imagery and printing. First specimen I have seen of this great poster. Price: $695 Condition: A-, linen mounted, fine color, trace of fold marks as issued. Four by Maxwell Gordon http://maxwellgordonprints.com/index.htm
As advertisements become more edgy or risque, over-the-top or contemporary, advertisers need to remember their industry’s creed. The American Association of Advertising Agencies’ Standards of Practice states on its very first line, that advertisers have a responsibility to be a constructive force in business for their clients, the media they employ, each other, and most importantly, to the public. The advertiser is an arm for the corporations that rule our world, presenting choices for the consumer.
The corporations that employ the advertising are given power from the people through their dollars. If corporations don’t get money, they lose power to advertise, manufacture, or continue business. Thus, corporations and people are mutual beneficiaries and dependent upon each other.
This Frederick Douglass quote notes the limits to which society will allow tyrannical abuse.
Advertisers have decided upon certain standards because they don’t want to misuse their power. John Locke’s expansion of the social contract suggests that advertisers (or in his day, the King), ought not act in tyranny, or they will be overthrown. Ultimately, agencies and the clients they represent report to the general public. If a large enough portion of the public deems a marketing tactic in poor taste, then the ad will inevitably be pulled off air, changed, or even worse for the agencies, create a negative brand image.
When it comes down to it, I believe the AAAA’s rules are perfectly fine as stated. “Offensive” advertising is very subjective, but any good advertiser should know what the target audience will approve and disapprove of. Advertising is subjective, there is no way to make clear and objective rules for what offends an ever-changing society.
Prodigious painter of social realist art Maxwell Gordon Born in Chicago, Illinois 1910. Died NYC 1983.
Exhibitions in USA. Shows in Museum of Modern Art, Brooklyn Museum, Whitney Museum. Awards throughout the USA. One Man Shows in NYC ACA Gallerey 1948-1962. Went to live in Mexico City and had many one man shows there 1962-1975. Exhibited in National Museums of Mexico City.
In Private Collections & international museum. Prodigious painter of many styles. Considered a 'social realist' along with Phillip Evergood, Romare Bearden, Reginald Marsh and Ben Shahn.
More is More For a moment I imagine myself in a magical chapter of Gabriel Garcia Marquez’ One Hundred Years of Solitude. Maybe it is the bizarre, surrealist painting by Maxwell Gordon in the living room. Or maybe it is the static, collected poses the sisters are assuming for my pictures. Or maybe it is all the shimmering gold and silver in never-before-seen shapes and forms flanking all corners of the dimly lit basement apartment. Who knows. Or [...] Dec72011
Maxwell Gordon on the ADC Young Guns 599 × 398 - 182k - jpg gallery.adcyoungguns.org
Maxwell Gordon on the ADC Young Guns 599 × 398 - 159k - jpg gallery.adcyoungguns.org
Maxwell Gordon on the Behance 599 × 398 - 195k - jpg behance.net
Maxwell Gordon on the Behance 599 × 398 - 280k - jpg behance.net
Maxwell Gordon on the ADC Young Guns 599 × 398 - 260k - jpg gallery.adcyoungguns.org
Maxwell Gordon on the ADC Young Guns 599 × 398 - 167k - jpg gallery.adcyoungguns.org
Maxwell Gordon on the ADC Young Guns 599 × 398 - 196k - jpg gallery.adcyoungguns.org
Farewell the Tranquil Mind : The Art of Maxwell Gordon 90 × 116 - 4k - gif search.barnesandnoble.com
Maxwell Gordon Farewell the Tranquil Mind— Artist Book for Charles and Xenia Stephens
This book is rescue attempt in the land of oblivion—Orpheus in search of Eridice. "Farewell the Tranquil Mind—The Art of Maxwell Gordon"; curated by Charles & Xenia Stephens, showcasing Maxwell Gordon's retrospective paintings and mind. Each book is unique due to it's puffy iris screen print on cover and spine.